Community Manager - HGTVGardens.com at Scripps Networks Interactive Inc.
Marketing and Advertising | Greater Atlanta Area, US
I have the privilege of growing an online community at an amazing company for a brand I truly love. I get to learn about plants, gardening, landscaping and design and share inspiration at HGTVGardens.com.
As a web writer in the Marketing and Communication department at Lynn University, my focus was on creating and managing content for various websites to promote the Lynn University experience to prospective students. I also assisted the social media team develop a launch strategy for Instagram, Foursquare and Tumblr that coincided with the presidential debate that will take place on the Lynn University campus.
Formerly as a Social Media Coordinator at AutoNation, a Fortune 500 company and America's largest automotive retailer, I used a variety of social media tools to execute B2C marketing strategies and campaigns to spread awareness about AutoNation's regional brands.
During my time at the Miami Herald as a web producer for MiamiHerald.com, I was part of a team of social media enthusiasts that expanded the newspaper's online presence on Facebook and Twitter. I worked in the newsroom on tight deadlines curating the content on the homepage of MiamiHerald.com, writing headlines and captions, building photo galleries, publishing video and editing breaking news stories.
Specialties: content management, social media, Facebook, Twitter, YouTube, blogging, WordPress, content creation and sharing, HTML, CSS, AP style, copy editing, copy writing, web production, journalism, online engagement, community management